Integrated Copy – Buyer Personas

Buyer Personas – Writing on the Wild Side


Why are buyer personas important?

How can you seduce someone if you don’t know who they are, what tickles their fancy, what turns them on?

What are buyer personas?

In a nutshell – a fictional, generalised representation of real people.

Insider Tips & Tricks

Get insider tips and tricks from a professional digital marketer on how to create and use buyer personas for your biz.