A Beautiful Mess – Blog Life

In Blog Life, Elsie Larson and Emma Chapman will help you to learn to develop a strong brand identity with personality and vision, to create a content plan that keeps you inspired every single day, to connect with your readers, to overcome periods of burnout, and to efficiently manage an editorial schedule.

You’ll learn about networking and self-promotion, and honest, organic ways to increase your blog traffic. You’ll learn how to create content that has viral potential. You’ll also learn the basics of online advertising and how to assess your blog’s value. You’ll learn the basics of how to price, scale, and build an ad program including pitching your first campaign.

Are you ready to take your blog to the next level?


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You’ll learn how to:

Define your purpose and create a content plan
Identify your audience
Overcome blogging burnout
Engage your audience
Overcome the struggle to be original
Write a successful blog post
Create a killer About page
Write your Bio and FAQ page
Manage an editorial schedule
Network and self-promote
Build your readership
Assess your blog’s value
Price, scale, and build an ad program
Monetize beyond advertising
Optimize traffic

You’ll also learn:

Mistakes I’ve made and what I’ve learned from them
Photography for blogging
When and where to invest in your blog
The qualities of viral content
Advertising basics

For more info, head to A Beautiful Mess